Tony Hardman: Footwear Design
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Vitus Barocco


This concept was designed as an extension of the Vitus brand with technologies used specifically to enhance women's running footwear. Named the Barocco, (the Portuguese origin of the word "Baroque" translating literally as "uneven pearl") this shoe's aesthetic represents an artistic period of great embellishment and the fear of empty space. It's design is a fusion of elegance and technology meant to provide superior support and cushioning with minimal use of materials. Performance features include:
 
-Minimalistic pearlized foamposite exoskeleton with elegant HF welded 3M scotchlite embellishments    and  touch-sensitive tightening modules.
-Sensatex silk organza toe box with fiber optic read-outs for real time feedback during work-outs.
-Molded footbed featuring quadrilateral impact absorbant TPU ribs with interchangeable bands to  regulate PSI for a customizable ride and over-pronation/supination control.
-Patented wireless finger cuffs for fit control and multiple toe display options on the go.

                                                   Concept Sketches





                                   Inspirational Tie-in

                                                  Final Presentation


                                                  Additional Colorways




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